Global business club for fitness, wellness & health industry leaders
Join the FitTech Club, a global private community for executives, founders, and investors in fitness, wellness, and consumer health tech. Get plugged in to the industry, forge meaningful connections, and learn from your global peers.
members
countries
digital fitness+ software
fitness hardware+ wearables
30%
40%
20+
100+
tech leaders
fitness & health
with global
Build real relationships
& health
fitness
Why you should join
Why you should join
FitTech Club connects global leaders in fitness, wellness & consumer health tech industries. This is your most intimate, industry-focused business community.
Unlock peer support
Solve strategic challenges in your personal peer advisory board ("Mastermind"), based on your market segment or function. Join an online time-boxed session once a month for 90 minutes. Discussions are confidential.
Get first-hand insights
Learn about working business models and challenges & opportunities of the market players. Understand where the market is moving before everyone else does. Discover trends before everyone else does.
Grow the network
Expand your global network of market decision-makers. Join monthly curated matchmaking sessions and digital tables. Follow the conversations in the digital community and meet others in person.
Members enjoy access to all digital & in-person events throughout the year.
This includes gatherings at trade shows & in trending cities, joining the round tables, and one-on-one curated matchmaking sessions.
You can join an "open club" event as a non-member to get to know the community once.
This includes gatherings at trade shows & in trending cities, joining the round tables, and one-on-one curated matchmaking sessions.
You can join an "open club" event as a non-member to get to know the community once.
Masterminds:
Join a peer group to solve strategic challenges & avoid costly mistakes
your peer advisory board
Make better decisions
Expand your business
Meet peers selected for you
Join a group of 6 to 8 other non-competing members with similar seniority & deep understanding of your market segment.
Build trust & create win-win partnerships beyond the scheduled calls. Learn from each other's insights in a trusted setting.
Selection of Mastermind groups
Attend monthly moderated virtual meetings - a confidential space to discuss challenges, trends & insights, based on personal experience.
Join a group of six to eight other members to discuss your biggest challenges in a moderated, time-boxed structure
Investors
Hardware, sensors & wearables
Sales & partnership leaders
Product leaders
Chose your plan
1
Founder
membership
membership
2
Executive membership
3
Investor
membership
membership
Unlock the access
Join 100+industry executives & founders
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Subscribe to our newsletter and receive updates, event invitations and exclusive content
Join curated events
Explore upcoming Club events - or check out the past ones!
Sep 7
Member meetup @ IFA. FitTech Club is the official Fitness & Digital Health Partner of IFA.
Berlin, DE
Berlin, DE
Sep 8
"Weight-loss meets technology". Main stage talks @ IFA Berlin with Withings, Garmin, & HelloInside, Zing Coach founders & execs.
Berlin, DE
Berlin, DE
Sep 26
Community brunch
@ BodyLife Award
Frankfurt, DE
@ BodyLife Award
Frankfurt, DE
Sep 24-25
Garmin Health Summit. Our CEO Natalia Karbasova is on the jury. Meet her.
Prague, CZ
Prague, CZ
Dec 3
Member dinner @ ISPO sports trade show
Munich, DE
Munich, DE
Club highlights
Our members experience the Club in in-person events, online Mastermind sessions, round tables, and one-on-one curated connections.
Member stories
I need to make sure I’m up to date on what’s going on in the industry. My Mastermind group helps me to meet people who challenge the status quo, and bridge the gap between old and new.
Linkedin
I could not think of a better investment! FitTech Club is the must-have networking and business development tool - and besides, it's just a lot of fun to be part of this innovative gang!
Linkedin
My very first Mastermind session was already a super enriching conversation with tremendous value. It was good to learn more about other investors' approach and benchmark my strategy against others.
Linkedin
My number one networking platform! Thanks to the Fittech Club, I met one of the world´s most incredible founders and our new advisor, and entered very exciting business collaborations.
Linkedin
The Club has given me a whole new network of fitness, health & wellness industry trailblazers to learn from and collaborate with. I am thrilled to be among such a strong group of global leaders!
Linkedin
We are super happy with the membership! Only after six weeks in the Club, it helped us form two great partnerships already. Will extend the membership into the next period right away.
Linkedin
Just had a monthly round table: Very inspiring conversation about gamification and the why. It's really refreshing to hear each others views on these topics and come up with new solutions together.
Linkedin
Feel like you belong here? Let's start a conversation and get to know each other a bit better. We are looking forward to chat and see how we can help.
Apply to join the community
Apply to join the community
FAQs
FitTech Club is an exclusive membership-based business club for fitness, wellness & consumer health industry leaders. Its core purpose is to foster personal connections, trust-building and knowledge sharing between founders, business owners and executives in this fast-growing industry.
- Industry focus: Your company should be active in fitness, wellness, or consumer health and either actively employing technology already, or seeking to enter this market in the nearest future.
- Company position: Founders, CEOs, owners of business, as well as high-level executives (CxO, VP, Director).
- Business size: Your business must be generating >€500k in revenue, or you must have raised >€500k.
- Personal fit: You should be willing to share your knowledge in abundance and open the doors for other members.
Please use this form to apply. If you’ve been referred by a current FitTech Club member, please remember to indicate their name. This will move your application to the front of the line, provide you with better conditions for joining, and give the referring member credit for referring you. In the end of your application, please remember to schedule a call with the team for a 30-minute interview, where we can learn more about you and you can learn more about the FitTech Club.
Although we cannot disclose everyone in our community, we are happy to give you some details. Our members are founders, owners of business, as well as high-level executives (CxO, VP, Director) from the fitness, wellness, or consumer health (tech) industries. They are concentrated in Europe and the USA, although we do have 20+ countries represented! You can see some members here, and you can also download a sample list to give you an idea. Roughly 60% of the members identify fitness (tech) as their primary industry, 30% come from the wellness side of the market, and around 10% from the health segment. We absolutely love this mix, since we believe the borders between different market segments are blurring, and members from adjacent segments need to talk to each other.
- Mastermind group: This is your personal peer advisory board. Please note that this is the only part of the Club that is mandatory. Moderated time-boxed sessions take place once a month for around 90 minutes. The groups consist of 7-9 non-competing members from similar market segments (like GymTech, connected fitness, or consumer health) or in similar functions (like investors, CPOs, or b2b sales leaders). We typically match members with the same seniority level. You will usually experience around 10 sessions per year as part of your membership. We expect you to stick with your group for at least 6 months, after which you can switch to a different group.
- Digital community: Each month, we offer 1-1 connection sessions for members. After you sign up, we will match you to another member with similar interests and potential partnership opportunities - based on an algorithm and personal curation. You will also be able to join monthly topic-based online roundtables for members to dive deeper into what matters for the industry: from use of AI to sales strategies. The topics are defined based on members’ interests and direct inquiries. On top of that, you will join closed online channels, gain access to the member directory, and receive the regular member newsletter.
- In-person connections: Nothing beats a personal connection! That’s why we offer dedicated dinners and gatherings during the industry’s leading events, like FIBO, IHRSA, or ISPO.
- Surprise goodies: Every now and then, we surprise our members with goodies like discounted tickets to partner events, access to the latest digital product releases, or heavily discounted pricing for hardware products by our members and partners. Anything that helps you to get better insights into the industry can be a goodie!
After you join the FitTech Club, our membership and curation team will begin the process of assigning you to an existing group - or forming a new group around you. We evaluate you first on your company’s segment, and second by your traction (revenue, funding, growth rates), and then seek to group you with other similar members. We never put competitors in one group, and aspire to create a group mix that will contribute to your learning. The other members in the group will have a deep grasp of your market segment, but will be different enough to provide unexpected insights. Depending on when you join the Club, you will join your first Mastermind session within two to four weeks of your joining.
We run Mastermind groups around gym technology, consumer health & wellness, connected hardware & wearables, digital fitness, investments, and more. We are soon starting function-based Mastermind groups for Chief Product Officers, Chief Marketing Officers and Chief Sales Officers and comparable positions that work in non-competing companies and are seeking to deepen their knowledge of the best practices and connect to like-minded industry peers. If an existing group has not yet reached the maximum group size, you can join it given you meet the criteria and all group members have agreed to your nomination.
Mastermind sessions are on Zoom and typically last 90 minutes each to fit in your busy schedules. You will usually experience around 10 sessions per year as part of your membership. As soon as you join a group, you will receive calendar invites for the next months so that you can plan your attendance in advance. Each session is focused around a business challenge that one of the group members is facing. The challenge is prepared and submitted in advance for everyone to get acquainted with it and prepare for the meeting. The challenge preparation usually takes up to 60 minutes. Each meeting is organized by the FitTech team and facilitated by a group leader (either an experienced member of the community, or one of our well-connected experienced Ambassadors), and we follow our own framework for challenge submissions and session structure to ensure the highest value.
A typical challenge that a member submit involves a strategic perspective and has high costs or potential upside attached to it. Here’re some examples of the challenges we have discussed:
- How do I increase customer retention in a mid-sized health club chain?
- Should I go b2b or b2c as a connected fitness startup?
- How do I enter the healthcare market as a fitness company?
- How do I get a potential LP (limited partner) converted from interest to commitment for my health investment fund?
- How do I implement AI in my international company operating in 6+ countries?
- Which distribution channels will be most effective for my hardware startup?
- What are the best practices to run strategic planning for my scale-up?
- How can I launch a digital health offering out of my brick-and-mortar business?
- Which hardware manufacturers should I work with - and what are potential pitfalls?
We are building a private network focused on the growing health-related markets (fitness, wellness, consumer health). Additionally to learning about the general best business practices, our community will help you to gain deep insights into the industry’s behind-the-scenes, create an extensive network of leaders focused on making humankind healthy, and discuss your business challenges with peers who really understand what you are talking about.
Events are great! However, they need time to prepare and work through things afterwards. And the biggest problem with events is: You go there, it’s amazing and then it’s over. It’s hard work to stay connected, develop trust and partnership. You also miss things in daily operations and have to catch up afterwards.
The Club, in return, helps you to stay in touch with the community all year round with almost zero effort.
The Club, in return, helps you to stay in touch with the community all year round with almost zero effort.
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Interested in joining the movement?
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Get in touch
+1 (555) 123-4567
hello@fittechcompany.com
Made with love in Munich, Germany
hello@fittechcompany.com
Made with love in Munich, Germany
GymTech
Experienced founders & top executives from EU / US focusing on the fitness market (gym strategy, software, data).
Co-Founder & CEO Urban Sports Club
Participant
Benjamin Roth
Group name
Group leader
Founder & CEO FitTech Club
Natalia Karbasova
Consumer health & wellness 1
Executives from Germany / EU focusing on the growing health market (digital services, pharmacies, employee health)
COO @ CyberHealth GmbH.
Participant
Tilman Freisen
Group name
Group leader
Managing Director Germany @ Forte Digital Gmb
Darius Niroumand
Consumer health & wellness 2
Entrepreneurs from EU / US at the intersection of wellness & regulated health markets.
COO / CMO @ ROOK
Participant
Jonas Dücker
Group name
Group leader
Community Engagement Director @ Community Builders.
Nick Zerby
Consumer health & fitness
Entrepreneurs & executives from EU / US at the intersection of health & fitness products (hardware & digital).
Germany Senior Director @ Garmin Health
Participant
Joern Watzke
Group name
Group leader
Founder @ Trouble Global
Emma Barry
Digital fitness 1
Early-stage founders & aspiring industry leaders from digital and connected fitness from Europe and Oceania.
General Manager @ David Lloyd Clubs
Participant
Theresia Staps
Group name
Group leader
Founder @ Bungee Super Fly
Janneke van Amelsvoort
Digital fitness 2
Entrepreneurs from EU / US at the intersection of wellness & regulated health markets.
Founder @ 3DLOOK
Participant
Vadim Rogovskiys
Group name
Group leader
Podcast Host @ Future of Fitness
Eric Malzone
Investments
Investors focussing on holistic health, fitness, & sports mainly from Europe.
Chief of Strategy & Portfolio @ leAD Sports & Health Tech Partners
Participant
Aaron Naisar
Group name
Group leader
Advisory Board Member @ FitTech Club
Martin Giese
Hardware, sensors & wearables
Entrepreneurs from EU / US at the intersection of wellness & regulated health markets.
Founder & CEO @ Icaros
Participant
Johannes Scholl
Group name
Group leader
Global Head of Business Development @ Skelcore Fitness
Stefan Sillner
Sales & partnership leaders
Sales & business development executives from EU/ US focusing on expanding market presence & sharing best practices in a non-competitive setting.
Chief Growth Officer @ Wexer
Participant
Robert Louw
Group name
Group leader
Global VP of Sales @ Exerp
Alexis Ekstrom
Product leaders
Product leaders (CPOs or similar positions) from EU / US ready to dive deep into digital product development challenges in fitness, wellness & consumer health.
Director Product Innovation @ Adidas Running
Participant
Robert Hellwagner
Group name
Group leader
Advisor @ Moveo Walks
Marianna Recchia
Digital fitness #3
Early-stage founders from across the globe working at the intersection of hardware, software, and platforms.
founder Pepper
Participant
Emilia von Keyserlingk
Group name
Group leader
coach and founder of Neurocentric Training
Luise Walther